Germany's Deister Electronic settles in the Spanish market
With an experience of more than 30 years in the security and access control sector, the company has opened an office in Madrid with Jesús Garzón at the helm as country manager for Iberia.
As part of its expansion strategy in Southern Europe, the German manufacturer of high-end solutions for building safety and automation, Deister Electronic, has joined the Spanish market by opening an office in Madrid. Jesús Garzón will be in charge as country manager for Spain and Portugal.
The company, which has more than 30 years in the security and access control sector, is specialized in offering innovative responses in the field of identification and security of people, equipment and buildings, through products designed for key and valuables management, vehicle identification and pedestrian access control, as well as in logistics and automation technology.
Jesús Garzón has a degree in Economics and Business Studies from the University of Salamanca and has a long career in positions of responsibility in sales, acquisitions and business development in leading companies in security solutions, both in Europe and Latin America. In his new position, will be responsible for the growth strategy for the company in Spain and Portugal, task that has been developed for other companies in the same sector.
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"Iberia is a market of great relevance and potential for our company. I consider it a professional challenge to be able to contribute to the growth of this firm through the Spanish market. I am convinced that we can achieve the same success that it has achieved in other markets such as Germany where it is a benchmark in the security sector", declares Jesús Garzón.
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