Joanne Herman, Samsung Techwin, discusses how the WiseNetIII open platform changes the way IP video surveillance is designed

Samsung Techwin's strategy revolves around the open WiseNetIII platform, which is the core of his latest developments. Joanne Herman, Marketing Director, Security Solutions Division, Samsung Techwin Europe, explains in this interview the benefits of IP networks and why now is the time to migrate to this new technology.

The open platform WiseNetIII is the core of the new IP video surveillance solutions of Samsung Techwin. A family that offers total freedom to choose the most suitable combination of video analysis, which can be installed directly on the camera and which allows you to use the video management software (Vms) that best satisfies every need. As Joanne Herman explains, Marketing Director, Security Solutions Division, Samsung Techwin Europe, this is the key to the company's new philosophy and the way it understands how to design today's IP video surveillance, and the future.

Why Samsung Techwin offers customers such a different way to use video over IP networks?

In an economic environment as delicate as the current one, companies and organizations want, as is understandable, that their investments in video surveillance systems offer them the greatest possible long-term benefits, and our product development strategy revolves around this principle. End users want to buy a solution that not only meets today's needs but will also continue to be useful to them in the future.; I mean, that it can be expanded and allow the integration of the new technologies of the coming years..

There are many other manufacturers of CCTV cameras and recorders who also claim that their products are flexible and expandable., and that they are prepared for the future. Why Samsung's IP solutions stand out above the rest?

For the innovative capabilities of the Open Platform of the DSP WiseNetIII, which is the heart of the latest models of cameras and domes that we have developed.

In the software sector, the term open platform is widely used. How does this term apply to the DSP of your cameras??

We believe it offers powerful change, as it is a truly open platform, that allows users to install applications easily and put them to work on any WiseNetIII camera or dome.

And why would customers want to do it??

Perhaps intelligent video analytics is one of the best examples to see how you can improve the performance of a camera through the use of applications. In addition, The processing power of the WiseNetIII DSP gives our customers complete freedom and flexibility to choose the intelligent video analytics application that best suits their needs.

A year or so from now we will look back and be amazed at the sheer number of apps that will have been introduced.. In fact, there are already a large number of video-based applications.

In small businesses, For example, users can use an AgentVI video analytics application, designed to provide data to the marketing department on customer behavior within stores and also produces hot maps so that it is known which areas are the busiest in the store, by hour or day of the week, in order to be able to identify where to place the promotions or if it is necessary to relocate the products of lower turnover. It's also possible to collect data to analyze the time customers spend queuing up to pay..

This information is very useful for store managers, because it allows them to identify the number of boxes that have to be open to ensure that the waiting time does not negatively affect the customer experience.

Similarly,, the security personnel responsible for the critical points, you can use the Foxstream video analytics application, which is ideal for perimeter protection applications where there is a need for a high-performance solution that detects and follows potential thieves and criminals.

It's really easy to install an app on our cameras. Once the camera has been connected to the network, installers and operators only have to download the app of their choice using the camera browser.

All models of 1,3 Mp, 2 MP and 3 MP from the WiseNetIII range of cameras and network domes are extremely easy to install and configure, same as all our plug-and-play network recording devices. However, we are convinced that it will be the capabilities of the DSP WiseNetIII open platform that will have the greatest impact on the demand for IP-based video surveillance solutions and that will generate considerable sales growth opportunities for our business partners., installers and system integrators.

Can users install more than one application at a time on the WiseNetIII DSP?

One of the main features of the WiseNetIII DSP is that it allows you to use multiple applications at once, such as people counting and cloud storage, which is a clear advantage over competing chipsets, that only allow you to upload and use a single application.

Are Samsung Techwin's WiseNetIII models compatible with major third-party video management programs?

This is another very important aspect of the nature of the Open Platform of the WiseNetIII DSP as it is very easy to integrate with virtually any video management software package.. We continue to work tirelessly on our integration program, which already offers compatibility also with a large number of video management software (Vms) like Genetec, Milestone, Axxon, Ipronet, Exacq and Seetec.

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